Friday, May 15, 2009

Search Engine Optimization & Web hosting go together


Serach engine optimization is a must for any website to achive a top ranking.The Internet becomes even more pervasive, the importance of search engine optimization continues to grow.

You can make the most of your Internet marketing efforts by following the same steps that top ranking sites do for improvinge their rankings.You may think that top ranking sites have to spend lots of money to get there.

The truth is that sites who come out on top, follow some basic search engine optimization guidelines.

These guidelines are easy to follow and often cost little or nothing to put into practice.

1. Manually register your site with DMOZ
, also known as the Open Directory Project.The Open Directory Project is the largest, most comprehensive human-edited directory of the Web. It is constructed and maintained by a vast, global community of volunteer editors and feeds other leading web directories.

2. Manually submit your site to Google
.If you’d like to wait, Google will eventually spider your site and return it in search result listings related to your site name and keywords.However, this may take some time.For faster inclusion, visit Google and submit your site manually.


3.Purchase a list with Yahoo directory submiter
Yahoo! like Google provides many search products.However, Directory Submit is essential for any business on the web. For a fee of $299 Yahoo! will include your web site in their directory that fuels websites like Yahoo!, MSN and AltaVista.

4. Make sure you are using keywords with a high KEI.
This measure takes into consideration both the popularity and competitiveness of your keywords.By focusing on keywords with a higher KEI, you can optimize your chance for search engines to select your site for keywords at little or no expense.

5. Engage in a link building campaign.
The more links you have to your site, especially if they have a high Google Page Rank, will signal Google and other search engines that your site is important.A great way to do this is through article submission or affiliate programs.

6. Make your site easily to crawl.
Search engine do not like dynamic pages.Although this is changing with the advent of Google Site Maps, it is still important to ensure that all search engines can easily traverse your website.Make sure to use HTML coding and avoid dynamically created pages.

7. Be patient.
Once you follow these suggestions, allow search engines time to re-index your site.In the Internet age, we’re looking for instant results.However, it does take some time for all of your search engine optimization techniques to take hold.

By implementing the suggestions we’ve discussed in this article, your search engine optimization efforts can generate positive returns.

As the world of search engines continue to evolve, it's important to learn about the latest techniques and requirements for improving search engine results.Continue to focus on SEO.If you do, you’ll find yourself at the top of the rankings!












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So we learn how to avoid these mistakes with our Search Engine Optimization.Now we'll learn top 10 tips for a Successful PPC ad campaign

1. When first starting out in the PPC search engines keep your bids close to $0.10 and never pay over $0.30 until you gain more experience. If you find yourself to low on certain keywords, just drop them and add more until you get your desired spots. Once you find a winner, raise your bids to get more traffic.

2. You are shooting for at least a 40% and ideally a 50% return on your advertising dollars. So if your selling a product that gives you a $20 commission, and a particular keyword takes 50 visitors to create a sale, than a 50% return would put your bid at no higher than $0.20 per click.

3. Fund your accounts with the lowest possible amount allowable. This will help you get started and get a feel for the system, without breaking the bank.

4. Never pay more than $50 on any particular ad without seeing a return on your investment. You need to either change the ad or start promoting a new product.










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5. A great way to maximize your profits is to run two separate ads for the same product at the same time. This way you can see what ad is bringing in more sales. Drop the bad ad and add a new one until you are satisfied with the results.

6. When you decide what website or websites to promote, take the time to read the website and get familiar with it. Than pick your keywords and place your ads.

7. Make sure to keep up with your ads, watch them closely, and check your Affiliate Affiliate Bank account to see if the ad is pulling it’s weight.

8. Try to use your keywords in your ads as much as possible, it is known to give you a better conversion rate.

9. Add new keywords to your ads as you find new ones and get rid of the ones that are not producing. You need to maximize your profits whenever possible.

10. When you have an ad that’s producing nice for you always be looking for the next hit, this way you can have multiple streams of money coming in from different ads around the clock.

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